Evolva announced today that Swedish wellness innovatorNutrinovate has selected Evolva’s Veri-te™ resveratrol for its Reserol healthy ageing skin care supplement range.
The Reserol product range combines resveratrol and a novel Funtional Film Technology™ (FFT), Nutrinovate’s dissolvable oral film strip system that enables functional ingredients like resveratrol to be delivered to the body through the inside of the cheek. This technology has demonstrated a number of advantages like direct distribution to the bloodstream, faster bioavailability, and ease of use. Developed in Sweden, FFT is the result of 10 years of research and development, and is protected by a number of global patents.
Reserol is produced and marketed by Nutinovate as a ‘Beauty From Within’ concept product. With strong research showing resveratrol can boost skin elasticity, reduce age spots and wrinkle depth, and improve skin smoothness*, Reserol is proving a popular product in the healthy ageing category. The oral film strips each contain 20 mgs of Veri-te™ resveratrol. The daily recommended dose is 6 film strips. With both a plain and mint flavour product already in the portfolio, Nutrinovate has plans to launch additional products within the next few months, including a resveratrol with vitamins film. The product is sold globally online via the Reserolweb shop. Nutrinovate distributes Reserol in two large pharmacy chains in Sweden, and is in talks with retail outlets in the UK as part of its planned expansion.
“We see Functional Film Technology as a game changer in the food supplement business. It is a perfect carrier for ingredients like Veri-te™ resveratrol, where maximising absorption is important”, Nutrinovate CEO Magnus Nillson-Val said. “From our perspective, the range of new products is huge. Evolva will definitely be a preferred partner for our future business development projects.”
“Evolva is very pleased that Veri-te™ was chosen as the source of resveratrol for these products. we are excited to be such a central part of this innovative product,” Evolva SVP of Health & Wellness Angela Tsetsis said. “Nutrinovate’s founders are already proving to be highly motivated and successful in developing both their sales channels and product portfolio. We look forward to growing with them in the future.”
Resveratrol is a polyphenol found in several types of plants, including red grapes, blueberries, and nuts. Resveratrol plays a defense mechanism role to help protect against environmental stressors. Scientific evidence suggests that it can also help promote healthy ageing in humans and animals. Resveratrol is drawing a lot of attention in the scientific community with over 1100 studies published in 2016 alone; the total number of publications on resveratrol now exceeds 9000, making it one of the fastest growing bodies of evidence for a health and wellness ingredient. This published research and clinical data suggests that resveratrol can aide in healthy ageing through maintaining bone health, cardiovascular health, blood glucose control, healthy cognitive function, skin youthfulness and oral health.